Exclusively designed fashion jewellery and custom-made fine jewellery
created with semi precious stones and precious metals.
Urban city chic meets cool, contemporary boho rock-chick with our eclectic, hand-crafted pieces and artisan beach, accessories and resort wear.
Individually sourced, our beautifully unique designs in bold metallic leathers, electric, jewel toned silk prints and luxurious, tie-dyed cashmere offer the ultimate in bespoke, wearable glamour.
Bespoke ~ Beautiful ~ Hand-crafted
Boho Beachwear Luxury Cashmere Prints & Silks Fine Jewellery Fashion Jewellery Metallic Leathers
Co-founder of the Richard Ward brand, Hellen has been selling her renowned jewellery and accessories to a devoted clientele at her Chelsea super salon for over twenty five years.
Azulara is her own collection of covetable accessories handcrafted in London and Ibiza and inspired by a laid-back beach meets chic urban vibe - from unique designs in fine and fashion jewellery, silk sundresses, cover-ups and sarongs, tie-dye and animal print wrap skirts, dresses and fine cashmere to metallic leather beach bags, clutches and totes - creating Azulara's signature blend of custom-made cool, contemporary glamour.
Azulara is as individual as the women who wear it; monogrammed bags, personalised name necklaces in precious metals and Hellen's designs using precious & semi-precious stones - all hand crafted at her Hatton Garden workshop.
Inspired by the eclectic mix of boho Ibiza and cosmopolitan London, Hellen has created a beautiful collection of bespoke, individually-sourced resort and occasion wear, fine and fashion jewellery and accessories in her own inimitable style.